NARM 2010 Crash Course Registration

Presenter
- Rich Bengloff, American Association of Independent Music (A2IM)

9:15 – 9:45 AM
Artist Economics: What Artists & Labels Both Need To Know

Presenter
- Rich Bengloff, A2IM

9:45 – 10 AM
Break

10 – 10:30 AM
Artist Economics: What Artists & Labels Both Need To Know, Continued …

Presenter
- Rich Bengloff, A2IM

10:30 – 11:15 AM
Artist Panel: What I Wish I Had Known
A look at some key things every artist should watch out for.

Moderator
- Ted Cohen, TAG Strategic

Panelists:
- Jonatha Brooke, PRA/Bad Dog
- Alison Brown, Compass Records
- Rick Nielsen, Cheap Trick Unlimited/Big3 Records
- Garry West, Compass Records
- other artists to be announced

11:15 – 11:30 AM
Break

11:30 AM – 12:30 PM
Publishing & Licensing Income: How To Expand Income Beyond Recorded Music
This panel will look at alternative income streams to music sales … some you may have already thought of, and some you may not have.

Moderator
- Richard Bengloff, A2IM

Panelists
- Larry Mills, Getty Images
- Paul Morgan, Cherry Lane
- Jim Powers, Minty fresh
- Jessica Sobhraj, Sir Groovy
- Patrick Sullivan, RightsFlow

12:30 – 1:15 PM
Lunch Break

1:15 – 2:30 PM
Label Economics: So You Want To Be A Music Mogul …
Here’s the basics of what every future label head needs to know.

Presenter
- Richard Bengloff, A2IM

2:30 – 2:45 PM
Break

2:45 – 3 PM
Open Q&A

3 – 3:45 PM
Label Panel: The Bottom Line Counts, Too!
Industry veterans will discuss the trials and tribulations of starting out in the music business, telling you what they did wrong and what they would do today if they could do it over again.

Moderator
- Richard Bengloff, A2IM

Panelists
- Beni B, ABB Records
- Jim Ginsburg, Cedille Records
- Bruce Iglauer, Alligator Records
- John Palmer, Megawave
- Jon Strickland, Epitaph

3:45 – 4 PM
Break

4 – 5 PM
Outsourcing For Knowledge & Profits So You Can Focus On A&R & Marketing
A look at how to create and run your label on a cost-effective basis, this session explores whether you as an artist or label should hire your own internal staff or avail yourselves of external resources to create a project-by-project team.

Mderator
- Richard Bengloff, A2IM

Panelists
- Connie Harrison, Rovi
- David Macias, Thirty Tigers
- Ian Rogers, Topspin
- Alicia Yaffe, Rocket Science

5 – 5:30 PM
Open Q&A & Close of Day 1

Saturday, May 15

8:30 – 9:30 AM
Keynote: The Digital World

Keynoter
- Ted Cohen, TAG Strategic

9:30 – 10:30 AM
Going To Market: Digital & Mobile
This session answers the question of how to get your music into digital stores, and — just as importantly — how to get spotlighted so you’re not lost in the crowd.

Moderator
- Bill Wilson, NARM

Panelists
- Edith Bellinghausen, Razor & Tie
- Tom Borscheid, The Orchard
- Matthew Schwartz, Verizon Wireless
- Tom Silverman, Tommy Boy Entertainment
- Konny Zsigo, Wireless Developer Agency

10:30 – 10:45 AM
Break

10:45 – 11:30 AM
Going To Market: Physical
This session will help you understand how to get your product in the physical store, and how to capture consumer attention.

Panelists:
- Andy Kotowitz, Sub Pop Records
- Michael Kurtz, Music Monitor Network
- Bill McNally, Burnside Distribution
- Carl Mello, Newbury Comics

11:30 – 11:45 AM
Break

11:45 AM – 12:30 PM
Social Networks & Traditional Promotions: Promotion For Pay, Both Ways!
This panel answers the questions of how to 1. get played at radio, and 2. inexpensively navigate through the glut of annual releases to get noticed via promotions that results in performance income and music sales for labels and artists.

Panelists:
- Mike Doernberg, ReverbNation.com
- Jon Landman, The Syndicate
- Jeff McClusky, JMA
- Pandora speaker TBD

12:30 PM
Conclusion of the Crash Course